Tuesday, November 5, 2013

Re: Simplified logo concept

> the old [logo] gives the impression that VIM was developed by amatures. The new logo gives VIM the professional look it deserves!

I think there's some truth in this, David. Open Source initiatives and culture don't always communicate the facts about their performance and value like other commercial ventures.

Hence the world's best software and systems tend to get named with funny names like 'biscuit' something or 'noggin' something and have logos that look more like cuddly animals or teenage comic book characters.

They usually communicate everything that the system itself is not, and hence traction is lost in the community that could really make effective use of them and return financial investment to the developers.

It is truly amazing what the open source community has achieved in only a decade or more even when hampered by these sort of disabilities.

And the reverse is true. Some of the world's worst software achieves massive market share and has billions of dollars of resourcing just because the marketing is there.

I think we can change this. We don't have to stay with the teenage level communications :-)

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