New User -- regex question(s) ...

 I have read, both http://www.vimregex.com/ -and- various sections of http://vimdoc.sourceforge.net/htmldoc/help.html. That said, I just can't figure out what I'm doing incorrectly. Please follow the live examples below:

1) Using \+ is not working for me in the following example -
Original 01 --> Theft Attempted or Completed Offense? Completed
Original 02 --> Theft Attempted or Completed Offense? Attempted
Broken --> %s/\v\s(Attempted or Completed Offense\?)\s(\u\w\+)\s/,\1,\2,/g

Working --> %s/\v\s(Attempted or Completed Offense\?)\s(\u\w.......)\s/,\1,\2,/g

I cannot find a written reason for this failure.

--Next--

%s/^M//g <--will work from the cmd-line, how do I do this from within a <script>.vim? I'm not understand the help files explanation on this; from a <script>.vim?

Respectfully.

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